Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Targets Publishers Clearing House “Dark Patterns” in Sweeping Order

Yesterday, the FTC announced an $18.5 million settlement with Publishers Clearing House (PCH), a marketing company known for using sweepstakes to sell magazine subscriptions. In its 52-page complaint, the FTC alleges…

Promotions Lessons from the My Pillow Guy

Mike Lindell – the “My Pillow Guy” – makes pillows that are soft to touch and claims that are hard to prove. In 2021, Lindell announced that he had compiled evidence demonstrating that China had interfered in the 2020…

Sweepstakes Mishap Hastens Company's Downfall

Artesian Builds makes customized computers, with a focus on products for gamers and streamers on platforms such as YouTube and Twitch. Like many companies, Artesian uses brand ambassadors to help promote its products.…

Webinar Replay: Selling Online: How to Avoid Flattening the Curve of an Uptick in Website Traffic

The replay of our recent webinar Selling Online: How to Avoid Flattening the Curve of an Uptick in Website Traffic is available here . COVID-19 has increased the already dizzying amount of online sales, making the…

Big Little Material Omissions: Reese Witherspoon and Draper James Subject of Class Action Lawsuit

In April, Draper James – the clothing line of Hollywood star Reese Witherspoon – conducted a promotion for teachers, but ran into some communication issues along the way and is now the subject of a class action…