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Ad Law Access

Updates on consumer protection trends, issues, & developments

Category Archives: Right of Publicity

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New Decision Highlights Risks of Using Celebrities in Ads

Posted in Right of Publicity
Clients often ask us whether they can mention celebrities in their ad campaigns. A recent Seventh Circuit decision in Michael Jordan’s $5 million lawsuit against Jewel-Osco shows just how risky that can be. To commemorate Jordan’s 2009 induction into the Basketball Hall of Fame, Time, Inc., the publisher of Sports Illustrated, produced a special issue… Continue Reading