Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

BBB Accountability Program Warns Native Advertisers

Earlier this week, the BBB’s Online Interest-Based Advertising Accountability Program announced its first compliance warning concerning the use of interest-based advertising in native advertising. “Native advertising”…

BBB Accountability Program Issues Warning to Online Interest-Based Advertisers

Last Thursday, the BBB’s Online Interest-Based Advertising Accountability Program issued a compliance warning, reminding online advertisers that its privacy code applies across devices and platforms and that the…