Ad Law Access
Updates on advertising law and privacy law trends, issues, and developments
Going Geo-Loco: FTC Settles with Mobile Ad Network over Geolocation Collection
The FTC announced a settlement on Wednesday with mobile advertising company, InMobi Pte Ltd., concerning allegations that the company deceptively tracked the geolocation of hundreds of millions of unknowing consumers,…
Flood of Geolocational Privacy Legislation Introduced in June
June has seen a flood of activity on Capitol Hill seeking to protect consumer geolocational privacy. Within a few days of one another, three bills were introduced that, if enacted, would require consumer consent before…