Kelley Drye’s Advertising Law and Marketing Law practice has a national reputation for excellence. No other firm can match our record in advertising litigation and National Advertising Division (NAD) proceedings, our substantive strength in the area of advertising, promotions marketing and privacy law, and our experience at the Federal Trade Commission (FTC), the offices of state Attorneys General, the NAD, and the broadcast networks. The group has particular counseling and compliance capabilities in:
- Advertising Counseling and Compliance
- Advertising Litigation
- Advertising Promotions and Sweepstakes
- Advertising Technology
- California Consumer Privacy Act (CCPA)
- Cannabis Law
- Consumer Class Action Defense
- Consumer Financial Protection Regulation
- Consumer Product Safety Regulation
- Cybersecurity Counseling and Compliance
- Dietary Supplements and Functional Foods
- Digital Media and Technology
- Direct Sales
- Fashion and Retail
- Food and Drug Litigation
- Food and Drug Regulation
- General Data Protection Regulation (GDPR)
- Internet of Things
- Nonprofit Organizations
- Privacy and Information Security Counseling and Compliance
- Privacy and Information Security Litigation
- Promotional Pricing
- Promotions and Sweepstakes
- Proposition 65
- State Attorneys General
- Telephone Consumer Protection Act (TCPA)
- Telephone Consumer Protection Act (TCPA) Compliance and Counseling
- The Illinois Biometric Information Privacy Act (BIPA)
- Trade Secret and Restrictive Covenant Litigation
- Website Accessibility
CHRISTIE GRYMES THOMPSON
Partner and Chair of the Advertising and Marketing Law Practice Group
Phone: (202) 342-8633
Christie Grymes Thompson has an expertise in consumer protection matters, including advertising, product safety, competitor challenges, and promotions. She counsels clients on all aspects of regulatory compliance, with a focus on statutes and regulations enforced by the FTC, CPSC, and state Attorneys General. She also advises clients to ensure that products on the market meet applicable safety standards, including complying with statutes and regulations enforced by the Consumer Product Safety Commission. Ms. Thompson is past chair of the ABA Antitrust Section, Consumer Protection Committee.
ALYSA ZELTZER HUTNIK
Partner and Chair of the Privacy and Information Security Practice Group
Phone: (202) 342-8603
Alysa Hutnik delivers comprehensive expertise in all areas of privacy, data security and advertising law. Her experience ranges from strategic consumer protection oriented due diligence and compliance counseling to defending clients in FTC and state attorneys general investigations and competitor disputes. Much of Alysa’s practice is focused in the digital and mobile space in particular, including cloud, mobile payment, calling/texting practices, AdTech and data-focused services.
WILLIAM C. MACLEOD
Partner and Chair of the Antitrust and Competition Practice Group
(202) 342-8811 Washington, D.C.
(312) 857-7070 Chicago
Bill MacLeod chairs the firm’s Antitrust and Competition and co-chairs the Consumer Financial Protection practice groups. A past chair of the Antitrust Section of the American Bar Association, Bill is a former bureau director at the U.S. Federal Trade Commission (FTC) and taskforce member of the Consumer Financial Protection Bureau (CFPB). He offers his clients decades of experience in competition law, trade regulation, advertising, privacy and security issues. Bill represents some of the most prominent drivers of innovation and industry today, from new ventures to multi-national corporations.
AARON J. BURSTEIN
Phone: (202) 342-8453
Aaron Burstein serves clients with a strong technical background and a passion for solving complex privacy, data security, and consumer protection law problems. He provides legal advice on privacy, information security, and marketing laws and best practices, including compliance with federal and state laws throughout the U.S. As regulations such as the California Consumer Privacy Act (CCPA) bring significant changes to the legal landscape, Aaron helps clients evolve their business practices to manage risk. In addition to counselling clients on the privacy and security issues that come up in the course of day-to-day business, Aaron also advises clients on legislative and regulatory developments affecting cutting-edge technologies such as drones and connected vehicles.
GONZALO E. MON
Phone: (202) 342-8576
Gonzalo Mon’s practice is focused on advertising, transactional, and privacy issues. He advises a wide range of companies in all aspects of promoting their brands, and works closely with them to find practical solutions to even the most complex legal problems. Gonzalo helps his clients determine what they can say about their products and services in ads, as well as what type of evidence they need to support their claims. He has successfully defended clients when their ads have been challenged by regulators and competitors, both in court and before the National Advertising Division (NAD). He has also helped clients challenge their competitors when those competitors made claims they could not support.
DANA B. ROSENFELD
Phone: (202) 342-8588
Dana Rosenfeld serves as managing partner of Kelley Drye, and is a member of the firm’s Executive Committee and past chair of the firm’s Privacy and Information Security practice. A former assistant director of the Federal Trade Commission (FTC) Bureau of Consumer Protection and attorney advisor to FTC Chairman Robert Pitofsky, Dana’s legal practice has focused on all aspects of privacy and data security, advertising and consumer protection at the federal and state levels. As managing partner, Dana is implementing new strategies to best serve our clients and to evolve the firm for the future. She devotes significant time to understanding client needs and expectations and to ensuring that the firm is structured to deliver the legal and business advice our clients require today and in the years to come.
JOHN E. VILLAFRANCO
Phone: (202) 342-8423
A member of the firm’s Executive Committee, John Villafranco provides litigation and counseling services, with a focus on advertising law matters and consumer protection. John is highly respected for consistently delivering comprehensive legal counsel that emphasizes risk analysis and sound business practices for corporations involved in advertising and marketing. On the regulatory side, clients tell the U.S. Legal 500 that John is “arguably the best advertising lawyer in the U.S.” and “consistently provides good advice and service.” John’s litigation experience includes consumer class action defense in state and federal court, litigation with the Federal Trade Commission and State Attorneys General, and Lanham Act litigation involving telecommunications, fast food, dietary supplement and consumer product companies. Among John’s clients are technology service providers, wireless advertisers, cloud-based software companies, telecommunication companies, major retailers and direct marketers, as well as manufacturers of dietary supplements, degradable plastics, automobiles, tires, fuel and engine oils, home appliances and other consumer products.
KRISTI L. WOLFF
Phone: (202) 342-8805
Kristi Wolff is chair of the firm’s Cannabis Law practice. Kristi focuses her practice on food, drugs, dietary supplements, medical devices, personal care and consumer health products, as well as wearable technology and health privacy issues. She has extensive experience advising clients whose products are within the overlapping jurisdictions of the Food and Drug Administration (FDA) and the Federal Trade Commission (FTC). Kristi handles matters that span the complete product lifecycle, including concept analysis, claim substantiation, label review, quality and recall scenarios, and contested matters involving the FTC, FDA, National Advertising Division (NAD), state attorneys general and class action litigation. In addition, she regularly counsels clients on issues pertaining to direct-selling compliance, and works with several lifestyle brands in the apparel, jewelry and fur industries. Notably, Kristi also advises on all areas of country of origin marketing and advertising claims, such as “Made in U.S.A.”
Phone: (202) 719-6022
Jennifer’s practice focuses on advertising and consumer protection law. Jennifer, formerly the Assistant Director of the National Advertising Division (NAD)—the advertising industry’s self-regulatory forum—helps marketers navigate the regulatory, self-regulatory, and competitive concerns faced by advertisers. She draws on her experience as a long-time self-regulatory insider as she counsels advertisers on matters involving claim substantiation and dispute resolution in both traditional and new media.
DONNELLY L. MCDOWELL
Phone: (202) 342-8645
Donnelly’s practice focuses on all aspects of advertising and consumer protection law with specialized concentrations in consumer finance, food and drug law, and direct sales and network marketing compliance. Donnelly also has unique expertise in a number of niche subject matter areas, including consumer financial privacy, e-commerce transactions, rewards and loyalty programs, gift cards, and unclaimed property laws. Donnelly regularly represents clients in contested matters such as regulatory inquiries and investigations by the Federal Trade Commission (FTC), the Consumer Financial Protection Bureau (CFPB), and the Food & Drug Administration (FDA), as well as state attorneys general and district attorneys. Donnelly also represents challengers and advertisers before the National Advertising Division (NAD) of the Council of Better Business Bureaus and the National Advertising Review Board (NARB).
KATHERINE (KATIE) ROGERS
Phone: (202) 342-8455
Katie Rogers advises clients on all aspects of advertising, privacy and promoting their brands across a variety of media. She helps clients ensure that their ads and labeling comply with regulations enforced by various agencies such as the Federal Trade Commission (FTC), Food and Drug Administration (FDA), and Consumer Product Safety Commission (CPSC). She advises on a variety of consumer protection issues, such as environmental benefit claims, health claims, sweepstakes and contests, subscriptions, textiles and fur claims, and endorsements and testimonials. She also routinely helps clients defend against the FTC, NAD, or competitor challenges of general product benefit claims in all types of media. As clients have changed their advertising strategies to focus on new platforms, Katie has helped them navigate the new issues raised by these changes.
For additional information on the topics covered on Ad Law Access, please see:
- Advertising and Privacy Law Resource Center – The Advertising and Marketing and Privacy and Information Security practice groups at Kelley Drye have organized this Advertising and Privacy Law Resource Center to help your company navigate the legal landscape. While this practical site is not exhaustive, it addresses key legal topics relevant to advertising and marketing, privacy, data security, and consumer product safety and labeling. Feel free to contact us to discuss any specific claims, privacy or data security practices, or for any other questions.
- Ad Law Access Podcast – Updates on Advertising Law, Privacy Law, and Consumer Protection trends, issues, and developments from Kelley Drye’s Advertising and Marketing practice
- Ad Law News and Views – The Ad Law News and Views Newsletter compiles all of our recent Advertising Law news and analysis in one place
- TCPA Tracker – The TCPA Tracker Newsletter helps you stay current on matters involving the Telephone Consumer Protection Act, case developments and TCPA petitions pending before the FCC