Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Earth Day = Green Guides

It’s Earth Day! A perfect day to think about the FTC’s Green Guides, designed to help marketers develop claims about the environmental benefits of their products. The Green Guides address the following types of…

Earth Day 2020: Fashion Brands Continue Focus on Green Marketing

To celebrate the 50 th Anniversary of Earth Day this week, we look at the increasingly pressing topic of green marketing in the fashion industry. Recent studies have shown that environmentally conscious consumers…