Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Blankets Companies With Warning Letters Over Endorsements and Reviews

As we have noted in earlier posts, in the wake of the Supreme Court’s holding that Section 13(b) of the FTC Act does not allow for monetary restitution, the Federal Trade Commission has been attempting to creatively…

An Endorsement is Still Advertising.

John Villafranco breaks down how endorsements are regulated and what guidelines advertisers should adhere to in order to stay out of trouble with the FTC in a new article published by Nutritional Outlook . “…

FTC Announces Settlements on "No VOC" Claims

The Federal Trade Commission (“FTC”) announced settlements with three mattress manufacturers last week that prohibit the manufacturers from making claims that their products are free from volatile organic compounds…