Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

UK’s ASA Roasts Oatly’s Climate-Friendly Claims

If you’re among the over 40% of U.S. consumers who vowed to change how you eat in the new year, fitting into pants that don’t have elastic waistbands may be one of numerous motivators. For many consumers, climate…

NY Lawmakers Introduce Sustainability Requirements for Fashion Industry

Last week, New York lawmakers announced a bill aimed at imposing sustainability reporting requirements on the fashion industry. If passed, the Fashion Sustainability and Social Accountability Act would generally…

Where to Find More Info on the FTC’s Top Rules for 2022

Last week, Jessica Rich wrote about the FTC’s rulemaking plans for 2022 . Make sure you read that post for a detailed analysis of what the Commission is planning. As we looked at which of those topics have…

New NAD Case Addresses Green Claims in Fashion Industry - Part 2

In a post last week, we looked at NAD’s review of Everlane’s green claims relating to the company’s use of recycled plastic in its products and its aspirational goals to remove virgin plastic from its entire supply…

New NAD Case Addresses Green Claims in Fashion Industry: Part 1

As fashion companies begin to make more claims about what they are doing to help the environment, they need to make sure they’re in good position to support those claims with strong evidence. We previously posted about…